A battle-tested project plan to achieve website success.
By agreeing to this Statement of Work (SOW), the parties agree to be bound by the terms and conditions set out in this agreement and the “Contract,” sent with your specific project, concerning the Services to be performed under this SOW.
Last Updated: April 13, 2026
The term of this SOW will commence on the subscription, payment, or acceptance date in your generated invoice or scope request. It will continue until all services have been performed and all deliverables delivered by Virtually(Creative) unless terminated earlier under the Contract for the project. Expiration or termination of the Contract will not serve to terminate this SOW. All applicable terms and conditions of the Contract will continue to apply to this SOW until the expiration or termination of this SOW.
Virtually(Creative) shall perform the services described in this SOW, which shall supplement the executed agreement between the parties. This SOW covers professional website services under one of four tiers: Starter, Growth, Premium, or Custom (Bespoke). Each tier includes clearly defined deliverables outlined in the Scope of Services section below.
All website development services are delivered by Virtually(Creative)’s vetted development partners and managed entirely by our team. Clients interact exclusively with Virtually(Creative) throughout the project lifecycle.
Virtually(Creative) will build a single-page scrolling website using a premium pre-selected WordPress template.
Customer is responsible for providing all content via the Content Snare Request system. Design changes beyond basic branding (e.g., layout updates, additional functionality) will be subject to a change request fee of $220/hr CAD.
Virtually(Creative) will build up to 5 custom-designed pages using WordPress and Elementor Pro.
Customer must supply all finalized content through the Content Snare Request system. Additional design elements, e-commerce functionality, or out-of-scope requests will incur a change fee of $220/hr CAD.
Virtually(Creative) will build up to 10 pages fully customized for your brand, with advanced features and integrations.
Additional functionality or integrations not covered in this package will be subject to a change request fee of $220/hr CAD.
Virtually(Creative) will deliver a highly tailored WordPress website built from the ground up based on in-depth consultation.
For sites requiring more than 25 pages, an Additional Scope Request will outline the additional cost and timeline, especially for manually designed or content-intensive pages.
Virtually(Creative) supports two primary engagement paths depending on whether finalized designs are provided at project kick-off:
The most common engagement. The Customer or their team provides finalized designs, and Virtually(Creative) handles all development, QA, SEO optimization, and launch. A detailed quote is issued after design review.
When design support is required, Virtually(Creative) will lead the full creative and technical process — from UI/UX research and wireframing through to high-fidelity design, development, and launch. Design approval occurs before development begins, and a separate cost estimate for development is issued at that stage.
Note: For Design + Development engagements, all packages are subject to an additional design phase fee quoted separately based on scope and complexity.
The following phases apply to all Development-Only engagements:
The following phases apply when Virtually(Creative) is leading both design and development:
Project commencement requires the following:
Once kick-off requirements are met, development can typically commence within 1–3 business days.
Delays caused by revisions or missed deadlines will require a new timeline based on Virtually(Creative)’s availability. Additional charges may apply.
All payments must be received before the corresponding project phase is initiated. Virtually(Creative) reserves the right to pause work on any project where payment has not been received in accordance with the above schedule.
Customer will have 5 business days to review and approve the site in a staging environment. Beyond this period, the site will be considered approved (“deemed approval”).
A 48-hour code freeze will precede the production launch to ensure proper configuration. No changes will be permitted during this period.
To ensure a smooth project workflow and timely delivery of the services outlined in this SOW, the following are the Customer’s responsibilities:
The Customer is responsible for submitting all required content (text, images, videos, etc.) via the Content Snare Request system within the timeline specified during the kick-off call.
Failure to meet deadlines for content submission may result in delays and additional fees.
The Customer is solely responsible for domain registration and renewal.
For Starter and Growth packages:
For Premium and Custom (Bespoke) packages:
The Customer must provide timely feedback and approvals using Pastel, Virtually(Creative)’s feedback platform, to streamline the review process and ensure clarity in requested changes.
First Feedback Round: The Customer will receive access to the staging site via Pastel for review and comments. All feedback must be provided through Pastel within 5 business days of receiving the link.
Final Approval (Site Acceptance): The Customer must provide final approval of the staging site within 10 business days of receiving the URL for review. Approval must be submitted via Pastel or email.
Failure to provide timely feedback or approvals may result in project dormancy and additional fees. Revisions submitted outside of Pastel or beyond the approved content scope will be treated as out-of-scope work and subject to additional charges as outlined in the Scope of Services section above.
The Customer may reschedule the agreed-upon launch date before the Code Freeze period by giving Virtually(Creative) at least 3 business days’ notice. Rescheduling after the Code Freeze may result in additional fees.
The project will be deemed dormant if there is no response from the Customer within 21 business days of the last communication. Dormant projects may be subject to deprioritization, delays, and a restart fee equal to the project’s list price.
Virtually(Creative) offers monthly website maintenance and support plans to keep your site secure, up to date, and performing at its best. All maintenance work is managed directly by Virtually(Creative) with guaranteed response times and a dedicated team familiar with your website.
| Tier | Included Hours | Monthly Rate |
|---|---|---|
| Basic | 2 hrs/month | $175–$200/mo CAD |
| Standard | 4 hrs/month | $325–$350/mo CAD |
| Pro | 8 hrs/month | $595–$650/mo CAD |
All support plans include access to senior-level development and design resources. Covered tasks include but are not limited to:
Development & Technical
Design (Senior-Level, On Demand)
Unused hours within a given month do not roll over on monthly plans. Tasks exceeding the included hours will be billed at $220/hr CAD. Support plans may be adjusted with 30 days’ written notice.
Virtually(Creative)’s is available for daily collaboration and communication up to 3 PM EST. On delivery days, critical milestones, or when urgent needs arise, extended availability is maintained to ensure smooth execution and timely handover.
Virtually(Creative) treats all client information, project details, and business data as strictly confidential. No project details are shared with any third party without prior written consent.
A mutual Non-Disclosure Agreement (NDA) is available upon request and can be executed before any project details are exchanged. Alternatively, if the Customer has an existing NDA they require to be signed, Virtually(Creative) will review and execute it prior to project commencement.
Virtually(Creative) is committed to creating inclusive digital experiences by adhering to WCAG 2.1 AA accessibility best practices. Accessibility is a core competency of our team and is prioritized throughout every phase of design and development — not treated as an afterthought.
All websites built by Virtually(Creative) undergo an internal accessibility review prior to client delivery, regardless of which development resources are engaged. This review is conducted by Virtually(Creative) directly and covers automated compliance checks as well as manual evaluation of key user interactions.
We utilize automated tools and in complex cases, manual remediation, to assess compliance and address accessibility during implementation. However, Customer input may be required for full remediation, particularly for content or features that require specific business processes.
It is important to note that while Virtually(Creative) strives to make websites as accessible as possible, achieving 100% accessibility compliance may not always be feasible due to limitations in WordPress or other technologies. For certain mandatory business processes, a fully code-level accessible solution may not be possible. Accessibility is an ongoing process, and we aim to provide solutions that maximize inclusivity without compromising essential functionality.
